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Digital segments for mover marketing

Moving is a major trigger for buying behavior, from investing in new furniture to joining a local gym. With CENSAI’s digital segments, you can target movers before, during, and after relocation. CENSAI segments are built on the latest and most precise migration data, featuring insights into more than 270 million U.S. adults.

  • Craft and deliver relevant digital ads to the right people.
  • Increase return on ad spend with scalable audience targeting.
  • Boost brand visibility with consistent, omnichannel reach.

Seamless digital segment activation

In partnership with leading advertising brands, we create audiences for fast-moving campaigns. CENSAI segments are ready to activate across major advertising platforms.

Target new movers online, anywhere

CENSAI segments are built specifically for mover marketing. Choose off-the-shelf digital segments or request curated audiences. Already have a list? We can verify, clean, and enrich it to improve your audience targeting accuracy.

Our top digital segments

  • Likely homeowner
  • Likely renter
  • Moved in the last 6-12 months
  • Recently moved to a specific city, state, or zip code
  • Likely to move
  • High-income

Data-driven digital segments

CENSAI segments leverage our population intelligence on nearly every American adult. This data is refreshed quarterly to ensure accurate, real-time targeting for digital advertising.

  • Insights into 270M+ U.S. adults
  • 1,800+ demographic data points
  • 25M+ annual moves tracked

Mover marketing for businesses

CENSAI segments empower any company that relies on understanding where people move and why.

  • Retailers targeting incoming customers
  • Businesses entering high-growth markets
  • City planners, tourism boards, and economic development teams
  • Residential service providers
  • Builders and developers targeting homebuyers
  • Marketing teams running region-specific promotions

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CENSAI simplifies your role by helping you discover market opportunities and make smarter real estate investment decisions.

How can we assist you today?