Mover segments for targeted advertising

Likely Renters in Delaware, U.S.

Residents in the San Francisco-Oakland-Berkeley, CA core based statistical area.

Kentucky residents who have moved in the last 3 months.

Individuals 18+ who are most likely to move into a home

Likely home and/or real estate owners in Oregon.

Nevada residents who have moved in the last 3 months.

Mississippi residents who have moved in the last 3 months.

Maryland residents who have moved in the last 12 months.

Wyoming residents who have moved in the last 3 months.

Likely home and/or real estate owners in Maryland.

Michigan residents who have moved in the last 12 months.

Georgia residents who have moved in the last 3 months.

Connecticut residents who have moved in the last 12 months.

Nevada residents who have moved in the last 12 months.

Likely Renters in Washington, U.S.

Modeled nationwide audience of home owners in the GenZ generation.

Modeled nationwide audience of home owners in the GenX generation.

Alabama residents who have moved in the last 3 months.

Rhode Island residents who have moved in the last 12 months.

South Carolina residents who have moved in the last 3 months.

Likely Renters in Arkansas, U.S.

Individuals 18+ who moved from an apartment into a home within the last 6 months

Likely home and/or real estate owners in Hawaii.

Idaho residents who have moved in the last 3 months.

Residents in the Philadelphia-Camden-Wilmington, PA-NJ-DE-MD core based statistical area.

Tennessee residents who have moved in the last 12 months.

Missouri residents who have moved in the last 3 months.

Oregon residents who have moved in the last 3 months.

Likely Renters in Arizona, U.S.

Nebraska residents who have moved in the last 3 months.

Virginia residents who have moved in the last 3 months.

Modeled nationwide audience of home owners in the millennial generation.

Likely Renters in Vermont, U.S.

District of Columbia residents who have moved in the last 12 months.

Maine residents who have moved in the last 3 months.

Likely home and/or real estate owners in North Carolina.

Hawaii residents who have moved in the last 3 months.

Residents in the Washington-Arlington-Alexandria, DC-VA-MD-WV core based statistical area.

Likely Renters in Nebraska, U.S.

Likely Renters in New York, U.S.

Montana residents who have moved in the last 12 months.

Likely Renters in New Jersey, U.S.

Oklahoma residents who have moved in the last 3 months.

Likely home and/or real estate owners in Colorado.

Likely Renters in Montana, U.S.

Alaska residents who have moved in the last 3 months.

Vermont residents who have moved in the last 3 months.

North Carolina residents who have moved in the last 12 months.

Likely home and/or real estate owners in Georgia.

Arkansas residents who have moved in the last 12 months.

Individuals 18+ who live in a home

Likely home and/or real estate owners in Massachusetts.

Tennessee residents who have moved in the last 3 months.

Nationwide audience of the Boomer generation ages 60+ (59-78) who live in a home.

New Mexico residents who have moved in the last 3 months.

Residents in the Miami-Fort Lauderdale-Pompano Beach, FL core based statistical area.

Indiana residents who have moved in the last 3 months.

Alabama residents who have moved in the last 12 months.

Likely home and/or real estate owners in Indiana.

Likely home and/or real estate owners in West Virginia.

Likely home and/or real estate owners in New Mexico.

Likely Renters in Wyoming, U.S.

Oklahoma residents who have moved in the last 12 months.

Likely Renters in Kentucky, U.S.

South Dakota residents who have moved in the last 3 months.

Nebraska residents who have moved in the last 12 months.

Likely Renters in Maryland, U.S.

Texas residents who have moved in the last 3 months.

Illinois residents who have moved in the last 3 months.

Likely home and/or real estate owners in Texas.

Likely Renters in Tennessee, U.S.

Likely Renters in Oklahoma, U.S.

Colorado residents who have moved in the last 3 months.

Individuals 18+ who moved from one address to another within the last 6 months

Likely home and/or real estate owners in South Carolina.

Likely Renters in Idaho, U.S.

New York residents who have moved in the last 3 months.

West Virginia residents who have moved in the last 12 months.

Likely home and/or real estate owners in Tennessee.

Nationwide audience of Generation X ages 44-59 who live in a home.

Maryland residents who have moved in the last 3 months.

Likely Renters in New Hampshire, U.S.

Likely Renters in California, U.S.

Likely Renters in Louisiana, U.S.

Likely Renters in Illinois, U.S.

Kansas residents who have moved in the last 3 months.

Nationwide audience of the Millennial Generation ages 28-43 who live in an apartment.

Likely home and/or real estate owners in Vermont.

Likely Renters in Missouri, U.S.

Likely Renters in Colorado, U.S.

Residents in the Atlanta-Sandy Springs-Alpharetta, GA core based statistical area.

California residents who have moved in the last 3 months.

Colorado residents who have moved in the last 12 months.

Rhode Island residents who have moved in the last 3 months.

Likely Renters in Florida, U.S.

Likely home and/or real estate owners in Alabama.

Likely home and/or real estate owners in Oklahoma.

Likely home and/or real estate owners in Washington.

Vermont residents who have moved in the last 12 months.

Likely home and/or real estate owners in Rhode Island.

Individuals 18+ who moved from one address to another within the last 3 months

Likely home and/or real estate owners in California.

Likely Renters in West Virginia, U.S.

Likely home and/or real estate owners in Montana.

Likely home and/or real estate owners in Arkansas.

Maine residents who have moved in the last 12 months.

Modeled nationwide audience of home owners in the boomer generation.

Likely home and/or real estate owners in Michigan.

Likely Renters in Alabama, U.S.

New Mexico residents who have moved in the last 12 months.

Residents in the Orlando-Kissimmee-Sanford, FL core based statistical area.

Massachusetts residents who have moved in the last 12 months.

Residents in the Minneapolis-St. Paul-Bloomington, MN-WI core based statistical area.

Residents in the Riverside-San Bernardino-Ontario, CA core based statistical area.

District of Columbia residents who have moved in the last 3 months.

Likely Renters in Minnesota, U.S.

Likely home and/or real estate owners in Kentucky.

Likely Renters in Mississippi, U.S.

Likely home and/or real estate owners in South Dakota.

Individuals 18+ who moved from one address to another within the last 3 years

Nationwide audience of Generation X ages 44-59 who live in an apartment.

Kentucky residents who have moved in the last 12 months.

Likely Renters in South Carolina, U.S.

Connecticut residents who have moved in the last 3 months.

Florida residents who have moved in the last 12 months.

Residents in the Los Angeles-Long Beach-Anaheim, CA core based statistical area.

Wyoming residents who have moved in the last 12 months.

Minnesota residents who have moved in the last 3 months.

Residents in the Detroit-Warren-Dearborn, MI core based statistical area.

Likely home and/or real estate owners in Alaska.

Likely home and/or real estate owners in Maine.

Likely Renters in Hawaii, U.S.

Arizona residents who have moved in the last 3 months.

Likely home and/or real estate owners in New Hampshire.

California residents who have moved in the last 12 months.

Alaska Residents who have moved in the last 12 months.

Likely Renters in Pennsylvania, U.S.

Likely home and/or real estate owners in Utah.

Likely Renters in South Dakota, U.S.

South Dakota residents who have moved in the last 12 months.

South Carolina residents who have moved in the last 12 months.

Oregon residents who have moved in the last 12 months.

West Virginia residents who have moved in the last 3 months.

Likely home and/or real estate owners in New Jersey.

Indiana residents who have moved in the last 12 months.

Delaware residents who have moved in the last 12 months.

Residents in the Phoenix-Mesa-Chandler, AZ core based statistical area.

North Dakota residents who have moved in the last 12 months.

Washington residents who have moved in the last 12 months.

Residents in the Denver-Aurora-Lakewood, CO core based statistical area.

Likely Renters in Rhode Island, U.S.

Individuals 18+ who moved from one state to another within the last 12 months

Likely home and/or real estate owners in Mississippi.

Likely Renters in Michigan, U.S.

Ohio residents who have moved in the last 12 months.

Likely home and/or real estate owners in Idaho.

Individuals 18+ who live in an apartment

Likely home and/or real estate owners in North Dakota.

Ohio residents who have moved in the last 3 months.

Likely home and/or real estate owners in Minnesota.

Likely home and/or real estate owners in District of Columbia.

Georgia residents who have moved in the last 12 months.

Illinois residents who have moved in the last 12 months.

Likely home and/or real estate owners in Florida.

Likely home and/or real estate owners in Nebraska.

Residents in the Dallas-Fort Worth-Arlington, TX core based statistical area.

Florida residents who have moved in the last 3 months.

Likely Renters in North Carolina, U.S.

Likely Renters in Oregon, U.S.

Likely home and/or real estate owners in Wyoming.

Likely Renters in Kansas, U.S.

Likely Renters in Alaska, U.S.

Likely home and/or real estate owners in Louisiana.

Washington residents who have moved in the last 3 months.

Iowa residents who have moved in the last 3 months.

New Jersey residents who have moved in the last 12 months.

New Hampshire residents who have moved in the last 12 months.

Likely home and/or real estate owners in Delaware.

Residents in the Tampa-St. Petersburg-Clearwater, FL core based statistical area.

Likely Renters in Utah, U.S.

Residents in the Boston-Cambridge-Newton, MA-NH core based statistical area.

New Jersey residents who have moved in the last 3 months.

Likely home and/or real estate owners in Nevada.

Individuals 18+ who moved from one address to another within the last 12 months

Likely Renters in Indiana, U.S.

Arkansas residents who have moved in the last 3 months.

Nationwide audience of Generation Z ages 18-27 who live in an apartment.

Missouri residents who have moved in the last 12 months.

Residents in the Houston-The Woodlands-Sugar Land, TX core based statistical area.

Likely Renters in Iowa, U.S.

Montana residents who have moved in the last 3 months.

Likely home and/or real estate owners in Iowa.

Virginia residents who have moved in the last 12 months.

Likely Renters in Connecticut, U.S.

Michigan residents who have moved in the last 3 months.

Likely home and/or real estate owners in Virginia.

Utah residents who have moved in the last 3 months.

Delaware residents who have moved in the last 3 months.

Pet owners 18+ who moved in the last 12 months

New Hampshire residents who have moved in the last 3 months.

Wisconsin residents who have moved in the last 12 months.

Texas residents who have moved in the last 12 months.

Likely home and/or real estate owners in Illinois.

Kansas residents who have moved in the last 12 months.

Likely home and/or real estate owners in New York.

Individuals 18+ who are most likely to move into an apartment

Massachusetts residents who have moved in the last 3 months.

Iowa residents who have moved in the last 12 months.

Likely home and/or real estate owners in Kansas.

North Carolina residents who have moved in the last 3 months.

Likely Renters in North Dakota, U.S.

Utah residents who have moved in the last 12 months.

Likely home and/or real estate owners in Connecticut.

Likely Renters in Virginia, U.S.

Likely Renters in Massachusetts, U.S.

Individuals 18+ who moved from one state to another within the last 6 months

Pet owners 18+ who moved in the last 6 months

Likely Renters in District of Columbia, U.S.

Nationwide audience of the Boomer generation ages 60+ (59-78) who live in an apartment.

Likely home and/or real estate owners in Pennsylvania.

Likely home and/or real estate owners in Wisconsin.

Louisiana residents who have moved in the last 12 months.

Mississippi residents who have moved in the last 12 months.

Likely Renters in Maine, U.S.

Likely Renters in New Mexico, U.S.

Likely home and/or real estate owners in Missouri.

Likely Renters in Wisconsin, U.S.

Residents in the Seattle-Tacoma-Bellevue, WA core based statistical area.

Hawaii residents who have moved in the last 12 months.

Residents in the Chicago-Naperville-Elgin, IL-IN-WI core based statistical area.

Likely home and/or real estate owners in Arizona.

Likely Renters in Georgia, U.S.

North Dakota residents who have moved in the last 3 months.

Likely Renters in Texas, U.S.

Idaho residents who have moved in the last 12 months.

Individuals 18+ who moved from an apartment into a home within the last 12 months

Pennsylvania residents who have moved in the last 3 months.

Wisconsin residents who have moved in the last 3 months.

Residents in the San Diego-Chula Vista-Carlsbad, CA core based statistical area.

Residents in the New York-Newark-Jersey City, NY-NJ-PA core based statistical area.

Pennsylvania residents who have moved in the last 12 months.

New York residents who have moved in the last 12 months.

Arizona residents who have moved in the last 12 months.

Louisiana residents who have moved in the last 3 months.

Likely Renters in Ohio, U.S.

Likely Renters in Nevada, U.S.

Nationwide audience of the Millennial Generation ages 28-43 who live in a home.

Minnesota residents who have moved in the last 12 months.

Likely home and/or real estate owners in Ohio.